A selection of recent logo designs created for various clients.
Graphic designer, Illustrator and Hand Letterer working on multi-disciplinary projects
Design Indaba Durban Simulcast Social Media Activation
For the 2019 Design Indaba Durban simulcast, which took place at the Plant Venue Co around the corner from my studio, I pitched the idea of creating a mini activation to increase interaction, awareness and attendance for then event. My idea was that people can post a photo of themselves to their Instagram stories tagging Design Indaba, the venue and me, I’d then take the photo they shared and pimp it out with some illustrations onto it and send it back to them.
The benefits:
• They get a cool photo of themselves to use as they please and to share again on their stories or posts
• The venue and simulcast event get increased exposure and attendance
• I get to create a fun self-initiated project, play around with a different style, and get some exposure
It definitely created a bit of hype and was a success. I had to juggle watching the simulcast, completing as many illustrations as possible and sharing them in real time, watching the interaction and engaging on social media, which was a lot to do at once, but lots of fun! Watch the before and after animations below…
Big Fish: Restaurant Logo and Menu Design
I was hired to rebrand a seafood restaurant in Chartwell Drive, Umhlanga, Durban, South Africa, focussing on logo and menu design. The colours were to be closely retained from previous branding and decor would remain the same, but a new name, logo and menus were needed. I came up with something clean and simple but with a quirky touch through the use of the illustrated fish character used subtly to add personality to the brand.
Fashion Illustration
Portfolio Categories: Illustration and Personal Work.
Fashion illustration in varied styles in a variety of mediums including watercolour, pastel, brush pen, and coloured pencil. I’m really enjoying experimenting with different styles here, and especially love the more abstract styles I’ve been working on. My focus when creating these isn’t necessarily on replicating a perfect likeness but rather capturing the feeling of the clothing, colours and textures or the personality of the person if that comes through in the image.
A mini zine inspired by South African Fashion Week street style
Illustrated Cards for The Coffee Magazine: Mysterious Magical Milk Manipulation
Portfolio Categories: Hand Lettering and Illustration.
I was asked the create a set of illustrated cards for the Coffee Magazine‘s latte art competition as part of their Creative Coffee Week event. The competition was called the Mysterious Magical Milk Manipulation, and the concept was tarot-like cards that would be used during the competition where baristas would select one card in each category to determine what they had to pour. The categories they had to choose from were the latte base, the coffee machine, the milk option and the latte art design. These were such fun to work on and a fun style to experiment with. Created digitally in a hand drawn style.
Poetry Stores Festive In-Store Live Illustration & Lettering
I had the amazing opportunity to work with Poetry stores on their festive in-store events in 2018 for their Durban (Gateway), Johannesburg (Menlyn) and Cape Town (Tygervalley) stores. I was doing live illustration and hand lettering, customising holiday cards for customers while they shopped. It was such fun and so great to see people’s reactions and the value it brought to them. Being able to get their holiday cards done while they shopped took at least one thing off their long to-do lists during this busy season, and many were also fascinated to watch my process hand painting their cards in watercolour.
ECR House & Garden Show Mural
Portfolio Categories: Events and Illustration.
I was invited to participate in the Discover Durban Design stand curated by Nadia Jonker at the 2018 East Coast Radio House & Garden Show. The stand featured a selection of products from Durban based artists and brands, and instead of providing a product I proposed doing a mural on the stand wall. The abstract style and colour palette were chosen based on the colour scheme of the stand and was made to tie together and complement the elements being showcased. The stand as a whole won a gold medal award.
The style was different to any of my previous work but was something I’d been thinking about and playing around with for a while, and this wall provided the perfect canvas and context to try it out.
Photos by me, Kristi Kyle and Bright Girl Photography.
Live Lettering at Skyline Coffee Big Box Co HQ Opening
Portfolio Categories: Events and Hand Lettering.
 Live Lettering at Skyline Coffee Big Box Co HQ Opening
I was invited to provide live customised hand lettering for customers at the launch of the Big Box Co and Skyline Coffee’s new venue on Gordon Rd, off Florida Rd in Durban, South Africa. It’s a great new space that functions as a coffee shop and co-working space. It was such a fun evening, and people loved having their messages or names custom lettered by me while they watched or socialised. It’s such a great way to add interest to an event, create a branded keepsake with personal value, and provide something fun and customised for them to share on social media.
Live Lettering at the Country Road Christmas Event
Portfolio Categories: Events and Hand Lettering.
I was invited to do some live lettering and customisation at the Country Road Christmas event in December 2017 at their Gateway branch in Durban, SA. It was such a fun event and so great to see the excitement on people’s faces seeing their own messages being custom hand lettered by me for them to share with their loved ones.
A look at my sketchbook doodles on the day….
